Weird, but powerful SEO backlinks
- Russell Smivs

- Nov 20, 2025
- 2 min read
I discovered something really interesting this week and wanted to share it with you.
So, I’m currently doing some client work helping his business get into the top 3 in Google in his local area.
Sidenote: If you run a local business, this is a cheat code.
I’m sure you already know by now but reaching the top 3 in Google, or even the first page can result in more views, more calls, more customers, right?
So anyway, the whole process makes everything else you’re doing (writing blog posts for example) work so much better because it gives your website more authority and you’ll rank higher for those things as well.
I honestly can’t recommend it enough, it’s like steroids for your business but without the downsides like giving you a heart attack at 56.
One of these optimisation steps is making sure certain external websites link to YOUR website. The higher quality these external websites are, the more authority Google gives to you. Which means higher search rankings.
It can’t be just any website though, it has to be trusted in the eyes of Google.
So, I take a look at our source of 47 high quality, weird SEO, backlink sources we use for clients and you want to know which two weird link sources we recently added?
BMW and AUDI.
Yes, car brand websites but we’re not talking about getting a link directly from their homepage (that's next to impossible). We’re talking about getting our website link added to their car navigation directory.
According to the logic at Google, if a BMW 7 series knows where your business is, it must be a real business. And it's totally legit, right? You're including your business information inside a highly trusted and credible navigation database so people can navigate to your business. But we're not really doing it for that reason, we just want the powerful link juice that comes from it (it's also a bonus if someone happens to be driving nearby and types "[your business] near me]" into their nav system, but that's beside the point).
It makes sense but it’s also weird at the same time.
But it actually works.
And sources like these make a huge difference to local rankings.
Little hinges really do swing big doors.
And we have 45 more.
Talk soon,
Russell
P.S. We're running an offer right now for local business. In short - we rank you in the top 3 in Google for your area for £500.
If that works? We're both happy and we'll probably keep working together for some other marketing. I'll pitch you as soon as we reach the top 3, as promised. I'm telling you now because I'd rather just be upfront about this stuff.
If that doesn't work? We're both not happy and we refund you your money.
If that sounds fair, go to this page, fill out the form and we'll be in touch:



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